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Some Good Reasons for a Website Redesign

If your site has become stale or technologically outdated, then it may be time for a website makeover. However, there are certain things that you may want to take into consideration, before you go ahead and start changing things. Firstly, you need to ask yourself why you want to redesign your website. Never ever make any changes, without knowing what you want to achieve. Some good reasons for a website redesign include: 1.To Improve Usability & Increase Conversions: If your site isn’t achieving the sales or sign ups you were hoping for, then your site may need a makeover. Make a list of what is working for you and what isn’t. Then address the latter, leaving the former alone for now. 2.To Improve Accessibility: First of all, by making a site inaccessible to those who suffer from color blindness, poor eyesight or even blindness, you are immediately reducing your target audience by thousands. Hence, a fully compliant, accessible website is regarded better by the search engines and s...

What Mistakes to Avoid During Website Redesigning

Before you get started with any website redesign project, it is important to think about the various components involved. When it comes to the SEO elements concerned, it is very important to find out as much as you can before you get started. This write-up deals with how to tackle the whole process of website redesigning. 1.Never forget about your Old Site: Although your website needs a little tweaking, it doesn't mean that everything about it is terrible. The biggest mistake you can make is to leave out the 301 redirects, which would sacrifice all the SEO work that you did to get those high rankings. Another big mistake would be to leave out thinking about the navigational structure and how your old site effectively leveraged your SEO practices to get ranked high. Your old website has certain SEO rankings that you spent a lot of time and energy on. 2.Make sure you Evaluate your SEP techniques carefully: SEO is not all that you should look at when redesigning your site. But yes, it...